"to bestow on them a crown of beauty instead of ashes"
Beauty For Ashes comes from Isaiah 61:3 in which we are told that the Lord wants to redeem our ashes and give us a crown of beauty instead. The Lord is the creator of the universe and everything in it. Since we are made in His image we have creativity in us. The purpose of Beauty for Ashes is to encourage His children to embrace their creativity and to step into the beauty He offers. My prayer is that is your purchase would be a reminder of that beauty.